Posted on February 16 2018 

Riding a 5'9" Magic Mix and traveling with his girlfriend and dog, Superbrand co-founder Ry Craike recently returned from a road trip of epic proportions through the Australian Outback. Here's what Ry had to say about it, "You don’t need a lot of money to get out of your backyard and have the time of your life. The number of characters that took us in when we needed to shower and made us feel at home is something I will never forget. Hopefully, I can return the favor one day. Coming from the outback I felt this special connection with people who are from a similar background. No matter how big Australia is, we all seem to be connected one way or another."